Creative Week
Honored to have been asked to design the identity for this year’s The One Club's Creative Week identity with the Sunday Afternoon team. For this project, I brought together my love of typography, creative coding, and branding to create a dynamic identity system. The logo was inspired by the geometric forms of The One Club’s iconic awards, the cube, and the pencil. The identity was created using Java Sans, an interactive digital brush typeface I designed in p5. I created a mini-site for the release of the identity that allows users to create their own unique CW logo.
Client
The One Club for Creativity
Year
2022
Team
Beatriz Lozano, Design Director
Juan Carlos Pagan, CD
Xiaoyu Xue, Designer
Client
The One Club for Creativity
Year
2022
Team
Beatriz Lozano, Design Director
Juan Carlos Pagan, CD
Xiaoyu Xue, Designer